Practice Creativity

It’s a true paradox: thinking creatively requires a structure! What’s more, like anything you hope to perfect in life, you must practice, practice, practice creativity to train your brain to think creatively. It makes sense, doesn’t it? Here’s how I flexed my creative muscles this month.

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In March I attended the Florida Creativity Weekend in beautiful Sarasota. As a souvenir, here are two techniques for your own creative toolbox:

Mindmapping

Trust me, you can use this exercise for everything — even which car to buy or where to go for vacation. Mindmapping mimics the brain’s thought patterns, giving every idea a place to live. It’s about coming at a ‘problem’ from every angle and taking a deep dive. Let me know if you want some templates.

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Divergent and Convergent Thinking

Divergent thinking encourages you to generate a LOT of ideas. Convergent thinking encourages you to hone in on those ideas, filtering and selecting the best ones based on objective criteria. You’re likely already familiar with a popular strategy for divergent thinking. It’s called brainstorming, pioneered by Sidney Osborn and Alex Parnes.

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If you’re interested in attending this creativity conference in the future, let me know. Insights360’s Florida office is only an hour and a half away.  How about doing this creative boot camp together?