In mid-April  I’ll be attending the QRCA Worldwide Qualitative Research Conference in Vienna, Austria. The conference theme is: “Leading Beyond: A Symphony of Transformative Thinking and Discovery.” Global marketing trends and innovative research techniques to apply to my own projects is what I’m especially interested in.

Tip 1: When attending conferences, play an active role. Present, volunteer, lead. While my presentation is earmarked  for a future conference,  I will be leading the daily Healthy Connections with morning exercise at the nearby Stadtpark. We had +30 participants at the Orlando QRCA Conference and I made memorable personal connections with new colleagues. Future partnerships for sure.

Tip 2: Be clear with yourself about what you want to get out of the conference. For me it’s this:

• How can Insights360 be the  U.S. partner to international researchers? What are their needs?
• How can I participate in more international projects? With my 5 languages, I’d love this!
• Make personal and professional connections with researchers from 15 countries on 5 continents

UPDATE on INSIGHTS360 DONATION: While  in Vienna, I’ll give an Insights360 donation on behalf of my 2015 clients. This donation will go to the refugee nonprofit I worked with last September.

Aufwiedersehen! Bis spater!

For details on QRCA Healthy Connections in Vienna, click the link: (QRCA) Healthy Connections